Digital Marketing Is Not Rocket Science, It’s
Simplicity &
Consistency.
The data tells a story. Read the story, and adjust accordingly. Most importantly, stay consistent! Our least favorite phrase in the English language is, ‘Set it and forget it’.
Areas of
Expertise
Industry-Leading Service
At Simply Data Marketing and Analytics we value our service and communication. When you call, we will answer or get back with you in a very timely fashion. We will actively listen and truly value your business in action and not just in word.
Streaming
Reach your audience where they’re already watching! Simply Data Marketing places your ads directly on top streaming platforms like YouTube TV, Disney/Hulu and Peacock/NBC Universal. Maximize visibility with targeted, impactful campaigns that drive real results.
Video Production
Bring your brand to life with high-quality video content that captivates and converts. From concept to final cut, we deliver professional, impactful visuals that make your message unforgettable.
Graphic Design
Make your brand stand out with custom graphic design. Simply Data Marketing creates eye-catching visuals for social media, web, print, and more. From logos to marketing materials, we deliver designs that capture attention, convey your message, and elevate your brand.
Google Analytics/Data Analysis
Years of experience and strength in data analysis and Google Analytics take the guess-work out of our marketing strategy. We offer short-term and long-term consulting services in this area.
Organic Social Media
Build authentic connections with your audience through organic social media. Simply Data Marketing creates engaging, strategy-driven content to grow your brand’s presence on social platforms. Elevate your online reach!
Social Media Marketing
Our social strategy is hands-on, creative, and consistent. We will create social campaigns that fit your business goals and customer base from any social platform, and we will continue to update those accounts based on your evolving business goals and data-based results.
Website and Traditional Media Management
At Simply Data Marketing & Analytics, we will ensure that all of your advertising tells a cohesive story as well as ensuring your website is a continuing, efficient part of that story. We specialize in creativity and have resources for all forms of production.
Search Engine Optimization / Search Engine Marketing
At Simply Data Marketing & Analytics, we have an SEO first/data-driven strategy that prioritizes the organic optimization of your business in order for your search dollars to go further and be more competitive. We focus on successful, not cosmetic KPIs.
Our Approach
At SimplyDataMarketing, each client is unique. Which is why we create strategies tailored to the needs of each company. Reach out and we’ll help you get your brand exactly where it needs to be — ahead of the rest.
Who We Are
We are a digital marketing agency who specializes in SEM & Social Campaigns, SEO & Website Management, Traditional Media Management, and Data Analysis/Google Analytics.
We specialize in automotive dealers but work with all businesses large and small. We will sit down and discuss your goals, utilize your budget, and create a formula that works for your business. Digital marketing is very flexible; the more you optimize organically, the farther your marketing dollars will go!
Randi Jo Owens-Goodson
Founder & Dreamer
Randi Jo embarked on her journey in radio advertising sales back in 2009, discovering an innate talent for production and a genuine passion for discussing marketing strategies with business owners. Over her 7-year tenure, she observed a significant decline in the perceived effectiveness of the medium, prompting her to embrace creativity and delve deeper into strategic planning to achieve success for her clients. Transitioning briefly into print media, Randi Jo encountered similar challenges but remained undeterred. As Plato aptly put it, “Our need will be the real creator,” a sentiment that fueled her drive to adapt and innovate.
In 2018, Randi Jo joined Edmunds, where she excelled in her market for four consecutive years. Delving into tools like Google Analytics, she found herself drawn to data analysis, finding fascination in deciphering trends and evaluating the efficacy of various marketing mediums. This proficiency positioned her as a trusted digital consultant for numerous dealers across Alabama and Georgia. Following persistent requests from a special client, she eventually took the leap to manage their marketing, rapidly expanding her client base and founding Simply Data Marketing & Analytics in February 2022.
Maintaining all current certifications in META, Google Ads, and Google Analytics, Randi Jo embodies a spirit of lifelong learning and relentless pursuit of her dreams.
Dionne Walker comes to us with a vast amount of sales and leadership experience. Her most recent experience is with Georgia Power where she executed the role of Lighting Sales Manager. Previously, she was with Edmunds, where she led a fast-paced sales team, encompassing 5 states throughout the Southeast region. Prior to her Regional Sales Director role, Dionne had a very successful sales career in various other sales roles, expanding over 18 years. Dionne also has experience as a Corporate Trainer, Product Specialist, Account Executive, and Manager of Enterprise Accounts, and she has excelled in each role. She is a leader in Diversity, co-founding and leading the People of Color & Allies Employee Resource Group with her former company.
Dionne obtained her bachelor’s degree in business at Wright State University and her M.B.A. from the University of Phoenix, in Dayton Ohio. Dionne relocated to Georgia in 2006, to continue her career aspirations. In the community, Dionne is a member of the National Sales Network (NSN) and WOCAN, Women of Color in Automotive.
Dionne Walker
Joanie Toland
Michael is a Marine Corps Veteran and graduate of the University of Alabama at Birmingham (UAB). Go Blazers! He works in the field of Nuclear Medicine, is Google Ad Certified, and has a passion for learning anything new. Michael is a homebody who enjoys video games, history, football, and mastering his home barista skills. Michael resides in Birmingham with his wife, Cat, and German Shepherd/Husky, Leo.
Michael Owens
Shannon Tunall
With a background in graphic design, Shannon began her journey in the automotive industry as an Internet Manager at a large dealership. This path led her to join a marketing agency that specialized in generating social leads for automotive dealerships. Part of her role there was to provide comprehensive training to dealers so they could manage their organic and paid social media efforts in-house. Through this, she was given the opportunity to become well-versed in the intricacies of social media marketing.
With a genuine enthusiasm for empowering businesses and making a difference, Shannon remains committed to embracing cutting-edge tools and techniques to ensure success for Simply Data Marketing clients!
Greenlee Orman, a senior at Ohatchee High School, is preparing to begin her college journey at the University of North Alabama, where she will pursue a double major in Accounting and Data Analytics. Driven by a strong passion for data analytics and its ability to uncover meaningful insights, she looks forward to learning with Simply Data Marketing & Analytics and embracing the opportunities ahead. Outside of her academic pursuits, Greenlee enjoys spending quality time with her beloved dog, Coco, and cat, Tom.
Greenlee Orman
Our Clients
